Is Your Business Name Safe? Let’s Find Out (Before It’s Too Late).

A couple of times a year, I have to deliver the news no creative business owner wants to hear: “You need to rebrand.” And it’s almost always for one of these reasons:

A creative project or hobby unexpectedly turned into a business.
You didn’t know you needed to do a trademark search.
You followed a hot trend—and someone else already owns the name.

If your business name is too close to someone else’s trademark, you’ll find out sooner or later—most likely when a cease-and-desist letter lands in your inbox. And let me tell you, those letters aren’t exactly warm and fuzzy.

When that happens, everything changes. You’ll have to rebrand from scratch—losing the brand recognition and goodwill you worked so hard to build. Suddenly, your client relationships, social media presence, and website traffic take a hit. It feels like someone just hit the “reset” button on your business, and you’re left scrambling to pick up the pieces.

Avoid the Headaches Before They Start

If you’ve ever heard horror stories about fellow business owners getting caught off guard by trademark issues, you know how stressful it can be.

“What if my business name isn’t as original as I thought?”
“How embarrassing would it be to rebrand now—just when things were finally taking off?”
“If I lose my name, what happens to all the hard work I’ve put into building my business?”

I don’t want that to happen to you. That’s why the first step in the Legal Roadmap is ensuring your business name won’t land you in legal hot water. And the only way to do that? A trademark search.

It’s not the most glamorous part of running a business (trust me, I know), but doing this research now will save you from sleepless nights later. Instead of worrying, you’ll know your name is safe and you won’t have to rebrand just when you’re starting to land those dream clients or press mentions.

Why You’ll Want Someone Else (a.k.a. Me) to Handle This

Here’s the thing: trademark searches aren’t quick or easy. They require digging through:

The USPTO database (registered trademarks).
A domain name search (checking availability for websites).
Web searches (to catch unregistered business names, because yes, those matter too).

And you can’t just look for exact matches—similar names in the same industry could also be a problem. It’s like looking for needles in three different haystacks! That’s why I usually block off an entire morning to complete each search.

If your to-do list already feels overwhelming, this is one task you can pass off to someone who knows the ropes. I’ll make sure nothing slips through the cracks—so you can stay focused on the creative work you love, instead of learning how to navigate legal databases.

What the Process Looks Like

Once you hire me, here’s how it will go:

Share your business name and services. I’ll send you a form to collect all the details I need.
I’ll follow up with any questions and get started on the search.
Within five business days, you’ll receive a report with any registered (and unregistered) trademarks that could cause an issue.

No need to worry about hidden steps or surprises—just peace of mind, plain and simple.

Two Quick Notes

No refunds once I’ve started researching, but I’ll make sure everything is clear upfront so there are no surprises.
This service covers word-based trademarks only. If you need a logo search, just let me know, and I’ll provide more details and pricing.

Imagine How It Will Feel to Know Your Business Name Is Safe

You’ve worked too hard to let a legal technicality mess things up now. I’m here to help you cross “trademark search” off your to-do list—so you can stop worrying and focus on growing your business.

Let’s make sure your name is yours to keep.